Have you tried to access a website on mobile that is not mobile friendly?
Does this sound familiar? Scroll across the bottom, pinch in the screen or worse, you can’t even find the information you wanted that brought you to the website in the first place.
It’s 2019, and over half of all website traffic is now from mobile and/or tablets. This statistic has grown from 50.3% in 2017 to 52.2% in 2018 according to the website Statista. Users are also spending more time on a website when accessing through mobile and have a lower bounce rate. Optimizing your site to be mobile friendly is now more important than ever.
E-commerce websites don’t even have a choice anymore to stay competitive in today’s online shopping market. There are more options available to make your site mobile friendly. You can create a responsive site so there is a seamless transition for your customer, create a separate mobile site or use mobile plug-ins.