Client Spotlight: Venn Law Group

By January 18, 2021 Client Spotlight

When the team at Woland Web was approached by Yvonne Levine of YGL Marketing on behalf of Venn Law Group (formerly Bass Dunklin McCullough & Smith) in Charlotte, North Carolina, we were immediately intrigued by what the client was pursuing and eager to help them reach their goals.  The firm, which had operated in the Charlotte legal community by their former name until September 2020, was interested in completely rebranding, including changing their name to Venn Law Group and overhauling their existing website.

Here is a glimpse of the website the firm had when they were still known as Bass Dunklin:

Bass, Dunklin, McCullough & Smith, PLLC — Lawyers Focused on Your Business (Attentive, Effective and Efficient) (

Ultimately, it was a big job since the firm was not simply launching a new website—and timing was truly everything.

Partnering with YGL Marketing, we devised an in-depth project plan that spanned several months, ensuring every single component needed to realize a successful rebranding was addressed. Even though the plan had many moving parts, we worked hand-in-hand with YGL Marketing, along with the partners at the law firm, to ensure the vision associated with the rebranding was understood and put into action.

Through it all, we were able to achieve the firm’s goals. We rolled out a new website that was responsive and representative of the firm’s new image—and we invite you to take a look at the finished product:

Venn Law Group – Venn Law Group

The site is streamlined, professional, and truly conveys the firm’s commitment to offering clients clear communication, timely response, and actionable advice. Indeed, this digital asset helps the firm continue to pursue their goal of helping their clients solve problems, uncover new opportunities, and of course, sustain key relationships.

We congratulate Venn Law Group on their successful rebranding and are appreciative of having been brought into the fold to participate on this especially important project.

Finally, we welcome the opportunity to speak with you about any website development and design project you may be considering for your organization or business in 2021. For more information about our process, abilities, and expertise, reach out to Woland Web today.